| CURRENT EVENTS "Shrinkflation." The Wonderbra of today's goods.

[TerryP]

You take it home, pop the top off, and it's smaller than it looked. - Jimmy Failla

 

[XXL TideFan]

Started 18 months ago. We watch those things.

 

[rocknthefreeworld]

Started 18 months ago. We watch those things.

Been going on for a lot longer than that, but it sure did accelerate in the last 2 years.

 

[It Takes Eleven]

Started 18 months ago. We watch those things.

Randy Taylor identified this some time ago.

 

[XXL TideFan]

Happens every time we have significant inflation, not the measly 2% the fed builds in.