Funny, I was thinking about my Dad's oldest brother this morning. He had worked hard over his life, building houses as a carpenter when there were no skil saws to be found on the job. Everything by hand. In his later years, he suffered greatly from arthritis, or what he believed it to be. As a kid, I'd drop by with my Dad and he'd be struggling with something. Looking back, it was evident that he didn't seek or receive the medical care that might have made his days better. Lack of education and financial status affects healthcare options for all, not just minorities.
In regard to the initiative above, the gist is that blacks believe they are not treated equitably when it comes to seeking care for recurring pain because of their race. In their justification for the initiative, references go back to slavery and early medicine of the belief blacks are different biologically from others, and that it still affects health care training and practice today. I find that interesting, because there are others advocating that medicine doesn't do enough to consider the uniqueness of black health.
In the end, though, it's a flashy campaign of virtue signaling, and it stands to benefit a select few in the influencer and pseudo-media space.