🏈 Les Miles on alcohol sales at games

[planomateo]

:rolf:

 

[bamaraider]

:clap: Les Miles

 

[rick4bama]

 

[TerryP]

There are still two unanswered questions I have about this movement to start allowing alcohol sales.

One, while there is an understanding that it won't be allowed during SEC football games there's nothing in the SEC bylaws that prohibit sales. Because of that, there's no defined penalty for doing so. The move seems like there's little risk to the University itself within the SEC guidelines.

More importantly, why? You won't find the University's getting a substantial, if any, boost in revenue from these sales. You will find the companies with the concessions contracts possibly turning more of a profit—but little would end up showing up on a particular schools' bottom line. Hell, Minnesota lost money.

 

[c5vetman]

yeah, and you know how those midwesterners, especially the ones that far north, can drink

 

[planomateo]

I'm not a fan of drinking at the games. I don't need any more bad experiences with big mouths at college football games. In fact, they should prevent drunks from getting into the game.

I love a cold beer, just not a fan of game day being ruined by a few drunks. I won't sit by and listen to it, I've given numerous people a mouthful at the games when appropriate.

 

[TerryP]

Putting some numbers to this as a FWIW. I happen to have figures of 2010 handy, but it still makes the example.

Mens sports earned $40,766,391 that fiscal year. The concessions part—and this number includes parking and programs—brought in $108,063.

.002%.

Just another perspective for the hell of it—that 108K would have covered a tenth of our uniform, supply, and equipment cost on game day.

 

[riz]

TP, I'm finding your revenue generation opportunity to be contradictory to your scheduling revenue generation opportunities. And I understand margins, so let's take that out of the equation. Would $108k help, let's say, the swim team? Golf team?

 

[TerryP]

TP, I'm finding your revenue generation opportunity to be contradictory to your scheduling revenue generation opportunities. And I understand margins, so let's take that out of the equation. Would $108k help, let's say, the swim team? Golf team?

We're not dealing with a solid number here, riz. First of all we have to consider that the 108K figure includes parking and programs. Being realistic, I'd assume concessions likely accounts for around half of that. We're also dealing with 2010—not 2014.

Estimated revenue for a game in Tuscaloosa for the University exceeds 5 million, for the town of Tuscaloosa 25 million. If we use Minnesota as a reference you've got a school that brings in about a fifth of what we do on game day and lost almost 20K on the season.

I'll go with the premise we see additional revenue. Now, how much do we offset that revenue with enforcement cost? (IE: checking ID's, extra security personnel) Louisville has been selling beer for more than a decade an while they point to how pleased they are they're also quick to point out the employment of extra security is one reason. I do find it ironic UL doesn't release the numbers on what impact it makes.

Arkansas is allowing beer/wine sales. However, those sales are only going to premium seat holders which accounts for roughly 10% of their stadiums' capacity. How much revenue is that going to generate when you start considering basic operating costs?

Should we weigh in the point that Alabama has one of the highest tax rates for beer sales in the nation? Oops, there's another chunk of money taken out of those eight dollar beers.

I understand you want to set aside margins. However, that's something that has to be considered. It's one of the questions I have about making a move to sell alcohol. If it's not about revenue, it's all about making the game day experience better, right? Unanswered questions, ya know?
....
As to your assertion of contradiction? There we have UA making money on a neutral site game versus playing at another school and making no money at all.

BTW, in the Muschamp /Saban / schedule thread I brought up another viewpoint on revenue. I'm thinking you missed it because all I saw was "Roll Moccasins."

 

[TerryP]

BTW, IF I were going to drink at games, and I've done so in the past, I'll spend my 10-12 bucks on a sleeve of mini-bottles versus $8 for a 12oz draft beer.

 

[riz]

We're not dealing with a solid number here, riz. First of all we have to consider that the 108K figure includes parking and programs. Being realistic, I'd assume concessions likely accounts for around half of that.

Estimated revenue for a game in Tuscaloosa for the University exceeds 5 million, for the town of Tuscaloosa 25 million. If we use Minnesota as a reference you've got a school that brings in about a fifth of what we do on game day and lost almost 20K on the season.

I'll go with the premise we see additional revenue. Now, how much do we offset that revenue with enforcement cost? (IE: checking ID's, extra security personnel) Louisville has been selling beer for more than a decade an while they point to how pleased they are they're also quick to point out the employment of extra security is one reason. I do find it ironic UL doesn't release the numbers on what impact it makes.

Arkansas is allowing beer/wine sales. However, those sales are only going to premium seat holders which accounts for roughly 10% of their stadiums' capacity. How much revenue is that going to generate when you start considering basic operating costs?

Should we weigh in the point that Alabama has one of the highest tax rates for beer sales in the nation? Oops, there's another chunk of money taken out of those eight dollar beers.

I understand you want to set aside margins. However, that's something that has to be considered. It's one of the questions I have about making a move to sell alcohol. If it's not about revenue, it's all about making the game day experience better, right? Unanswered questions, ya know?
....
As to your assertion of contradiction? There we have UA making money on a neutral site game versus playing at another school and making no money at all.

BTW, in the Muschamp /Saban / schedule thread I brought up another viewpoint on revenue. I'm thinking you missed it because all I saw was "Roll Moccasins."

Oh, no. I saw it. Sorry, I've got on my sarcasm shoes today, left the debating ones at home.

And I have a really hard time believing that $108k number. REALLY hard time.

 

[riz]

BTW, IF I were going to drink at games, and I've done so in the past, I'll spend my 10-12 bucks on a sleeve of mini-bottles versus $8 for a 12oz draft beer.

Heathen.

 

[TerryP]

Heathen.

Just won't let things go, will ya? I tell you I smoke a bowl on the way to church because it makes the music that much better...geez. :shake:

Oh, no. I saw it. Sorry, I've got on my sarcasm shoes today, left the debating ones at home.

And I have a really hard time believing that $108k number. REALLY hard time.

I'll post the breakdown. I have to switch computers though.

 

[TerryP]

http://cw.ua.edu/wp-content/uploads/2011/04/WEB-Football-CP-post.jpg

 

[bama alum]

BTW, IF I were going to drink at games, and I've done so in the past, I'll spend my 10-12 bucks on a sleeve of mini-bottles versus $8 for a 12oz draft beer.

Same here, and same for a whole lot of other people, esp. in the Bayou. Les isn't giving this much thought because he knows there isn't much to gain here, esp. when LSWho? plays at night.

 

[riz]

@TerryP

That's really hard to believe. I mean, that's what they're telling us, so I suppose we're supposed to believe it, but damn. Under $10k a game, with 100k in attendance? We're getting soaked if that's the case.

 

[TerryP]

@riz Here's one of the reasons I kept pointing out it was 2010 numbers. I have no clue what it will look like at the end of 2014. Last season, I doubt it was much different. This upcoming season it might be. No real measuring stick because we don't have one.

We have to remember all of this is contracted out. So, company's like Aramark (who has either Arkansas, Louisville, or Minnesota—can't recall which school I was looking at when I saw they handled it) keep much of that profit.

One thing that changes in 2014 is the new deal with Learfield sports. Most think of them as a company that handles media rights—which they will for UA. However, one of the things included in the new deal Battle made with Learfield includes things like concessions, pouring rights, seat rentals, and more. Now we have a pie (concessions) being split three ways. BUT, Battle also doubled the amount of the current contract with Learfield—150-160 million over five years.

The deal with Learfield is unique because it encompasses so many areas.

If you get the time, or someone else does, run a search on this site for "Learfield, doubles, deal." That should bring up an article covering some of these changes I posted about a month or so ago.

 

[crimsonpirate]

LSU fans are nuts anyway. They don't need any more help. By the way, there is LA Senate bill 654 that calls for alcohol sales in movie theaters. It has passed the Senate and has been sent on to the LA House of Representatives.

 

[planomateo]

There are a few movie theaters here in the Dallas area that you can get alcohol & food in, only downside is that you end up missing a portion of the movie as the beer runs thru ya. I remember when I was down in Biloxi, Mississippi back in 1993 on Kessler Air Force Base for some training and there was a theater in either Biloxi or Gulfport that you could get a pitcher of beer in.

 

[TerryP]

LSU fans are nuts anyway. They don't need any more help. By the way, there is LA Senate bill 654 that calls for alcohol sales in movie theaters. It has passed the Senate and has been sent on to the LA House of Representatives.

There are a few movie theaters here in the Dallas area that you can get alcohol & food in, only downside is that you end up missing a portion of the movie as the beer runs thru ya. I remember when I was down in Biloxi, Mississippi back in 1993 on Kessler Air Force Base for some training and there was a theater in either Biloxi or Gulfport that you could get a pitcher of beer in.

A cold beer and a basket of nachos...all that is missing is some sort of food tray. There used to be a theatre here that offered second run movies (IE: those on HBO, etc., but not on DVD yet.) that offered one dollar admission, beer, wine, food...nice afternoon break kind of place.

One of the best movie theatres I've even been to was one which served pizza and beer—literally a dinner theatre. Stadium style levels, tables for as many as four, order from your table...didn't last long due to pricing, I suspect. The location hurt as well.