📡 SEC generates $651 million in revenue, distributes over $44.6 million per school in 2018-19 - CBS Sports

[SEC Sports]

SEC generates $651 million in revenue, distributes over $44.6 million per school in 2018-19

The SEC is rolling in cash after yet another successful year

www.cbssports.com

Blue and yellow are the dominant colors on the SEC logo, but it should be draped in green. Why? Because the conference is rolling in cash. The SEC announced on Thursday that it generated approximately $651 million in revenue and distributed just over $44.6 million per school during the 2018-19 school year, excluding money bowl-eligible schools earned by playing in the postseason.

"The revenue distributed through the Southeastern Conference enables our 14 member universities to provide unparalleled support to their student-athletes through superior instruction, training, equipment, academic counseling, medical care, mental health and wellness support and life-skills development," commissioner Greg Sankey said in a statement. "It is this sustained conference-wide commitment to the student-athlete experience that makes this conference sound and its impact so meaningful."

The SEC's revenue jumped up from $627.1 million during the previous school year -- one in which schools raked in just over $43.1 million.

"In addition to supporting the overall student-athlete experience, revenues generated through SEC athletics can contribute in significant ways to the academic missions of the Conference's 14 universities," Sankey said. "These distributions provide each university the opportunity to make a positive impact on their respective campuses in ways unique to each institution. Past uses of this revenue on our campuses have included participation in the construction and renovation of academic facilities, support of academic scholarship opportunities, funding of academic programs and direct transfers of funds to support academic budgets."

Conference revenue is generated through television partnerships; postseason events such as bowl games, the College Football Playoff, the SEC Championship Game, conference basketball tournaments and NCAA-sponsored postseason tournaments.

The SEC trails the Big Ten, which generated $759 million and distributed approximately $54 million per school during the 2018 fiscal year.

 

[50+yeartidefan]

Rolling inthe dough....what business......

 

[OldPlayer]

And this is with the cheapest TV contract possible. Imagine what will happen when the contract is at value.

 

[planomateo]

And this is with the cheapest TV contract possible. Imagine what will happen when the contract is at value.

It will break a billion.

 

[TerryP]

And this is with the cheapest TV contract possible. Imagine what will happen when the contract is at value.

I just just thinking about that very thing. When the B1G signed their last deal it was valued at 2.6B over six years—Fox and ESPN contracts combined. What are we looking at here ... a flip in the numbers? Instead of the SEC trailing the B1G by 100 million they'll be looking at 100MM more in revenue than the B1G? Maybe more?

I'm wondering if we see the SEC add sports. The B1G schools are supporting more athletic programs than the SEC.

 

[OldPlayer]

I just just thinking about that very thing. When the B1G signed their last deal it was valued at 2.6B over six years—Fox and ESPN contracts combined. What are we looking at here ... a flip in the numbers? Instead of the SEC trailing the B1G by 100 million they'll be looking at 100MM more in revenue than the B1G? Maybe more?

I'm wondering if we see the SEC add sports. The B1G schools are supporting more athletic programs than the SEC.

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If we do the math, $2.6B equates to $28.9 million per school per year (14 teams + 1 share for the conference). $44.6 + $28.9 (assuming a minimum that would equal the BIG10) = $73.5 per school. With that much money, either everybody gets a big raise, they move the Staples Center to Tuscaloosa to replace Coleman, and/or they add sports (Men's soccer? Lacrosse (men's & women's)? Remember, for every men's sport they add they will need to add a women's team/sport.

 

[TerryP]

Remember, for every men's sport they add they will need to add a women's team/sport.

At UA it's roughly for every four dollars spent on men there must be six spent on women: 43.5%.

 

[OldPlayer]

At UA it's roughly for every four dollars spent on men there must be six spent on women: 43.5%.

They'll have the cash.

 

[planomateo]

 

[252BAMA]

Those numbers do not take into the account the SEC Office's share(s). Until the last expansion in 2012. they received two shares. Therefore the numbers per school would have been $.99M in 1989, $4.89M in 1999, $9.53M in 2009, and $43.4M in 2019.

Edit: Appears the SEC is only revealing the net amount distributed to the schools. If so, the numbers would be correct.