šŸˆ Check out the updated and revamped ACC logo

There’s a new ACC logo, and ESPN’s Brett McMurphy was the first to bring it to us.

It’s like other logos, except it’s kind of in italics and stuff. It’s a logo. The ACC had a logo before and now it has a new logo. Someday it will probably have another new logo, and everyone will freak out about it then, too.

Because we are contractually obligated to bring you logo news, we are bringing it to you so that you can react accordingly and decide to have strong feelings associated with it.


Logos make the world go round. If you really think about it, we are all logos. I believe the logos are our future. I believe in a thing called logos. In a big country, logos stay with you. Logos. ACC. Football.

Sports Illustrated—Continue reading...

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Here's something to ponder. Undoubtedly, they hired a firm to come up with the new logo. How much do you think they payed them for this?
Too much, probably. Branding is big dollars, usually with obtuse reasoning behind it. I think it's pretty obvious what they've done here.
 
http://www.saturdaydownsouth.com/2014/new-acc-logo-funny/

The ACC said it had huge breaking news coming today. Come to find out it was just a rebranding, which included a new logo, and naturally, Twitter had jokes:

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Brett McMurphy āœ” @McMurphyESPN
Sources told me #ACC has some big breaking news today. Can’t wait

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SportsPickle @sportspickle
10 Slogans to Go with the New ACC Logo ---> http://goo.gl/2Au9yh

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Dave Tucker @TestudoDave
Here's the REAL new ACC logo that wasn't released today #GoACC


[URL='https://twitter.com/dkurtenbach'] Dieter Kurtenbach @dkurtenbach

The new ACC logo can press shirts (because it’s an iron.)

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Jim Weber @JimMWeber
You think the new ACC is italics on acid? Just wait…

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SportsChannel8 @SportsChannel8
#SC8Investig8s has the scoop on the lead designer behind the ACC's new logo.

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Adam Kramer @KegsnEggs
Man, that new ACC logo really is edgy.

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Mike Conti @MikeConti929
New #ACC logo is released today. Looks like they're poaching more from the #BigEast than just the 7 teams

Streaking The Lawn @TheUVAFool
Is that the ACC or the Big East logo? How confusingly similar. (I hope they use my tweet in the inevitable litigation!)

Sara Foos @SaraFoos
So, the ACC has a new logo. I'll take "things I don't care about" for $100 please.

Misty Berry Mensheha @MistyBerry03
New ACC logo. Hideous. Looks like it should be on the tail of a 747.

Juan Burgos @DesignrJuan
that new #ACC logo is horrendous

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Mark Armstrong @ArmstrongABC11
Under no circumstances should you try to get cute with the ACC logo.

Adam Kramer @KegsnEggs
The new ACC logo is like that one time your dad came home with a new red sports car and pierced ears.

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Kevin McGuire @KevinOnCFB
ACC unveils new logo. Shares link for info. Content unavailable. #goacc












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Here's something I didn't consider...and with all the talk about money and the Big5, I'm surprised it's taken this long for a simple point—like this one—to come out.

 
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