It's in some ways like a wildfire scenario. In this case, the NCAA didn't best manage their landscape years ago and that single decision to play a hands off game in terms of NIL is what has led to a domino effect that has scorched the CFB footprint forever. They hedged their bets, refused to budge, and ended up getting beaten in the courts and seeing their overall power be significantly eroded. And IMO, the timing of the BLM movement and Covid, in conjunction with the already changing landscape, spun things a bit more out of control (albeit, mostly unintentionally). But at the time, it just felt like a power vacuum had opened up, and the players held all the cards. The NCAA was crippled, and the major conferences were busy fighting each other for survival in their own game of Hungry Hungry Hippo over expansion. While that was going on, the back door was wide open and opportunities were seized on by the athletes. Now, here we are. Slowly, it feels like things are starting to settle, but things will never be like they were. And it all started, IMO, with the NCAA being too prideful and too greedy to give an inch 10 years ago and create some fire breaks. Instead, they were torched and gave up miles.