🏈 ESPN's Sportscenter goes Star Wars

[Hardkore]

Just found this, wasn't sure whether to put this here or in the Pro section.

http://www.blastr.com/2014-10-29/di...s-halloween-special-because-corporate-synergy

If you’ve been wondering when we’d reach the moment of WTF in regards to corporate synergy with Disney’s purchase of Star Wars, we have the answer.

ESPN 2 is gearing up for a Halloween-themed Star Wars special that’ll air on SportsNation. Yes, read that again if you need another moment. A Star Wars special. On ESPN 2. On SportsNation. C’mon, Luke & Co. can’t even swing a special on the flagship series SportsCenter? Or the awesome (and woefully under-rated now-cancelled) UNITE? We digress.

Here’s a breakdown of what we can expect from the special, which will find the show’s hosts taking on iconic Star Wars characters such as Boba Fett and Yoda. Details via The Hollywood Reporter:

ESPN2 is going all out, revamping the SportsNation set to look like the Millennium Falcon. The special will highlight sports clips under Star Wars-inspired categories, such as "Best Jedi Mind Trick" and "Most Unstoppable Skywalkers," as well as premiere an exclusive sneak peek at an upcoming Star Wars Rebels episode.

Yes, this is corporate synergy run amok — and we all remember how the ol’ Christmas special turned out, am I right? But, at least Disney is actually putting the license to good use, instead of letting it sit on the shelf. Here’s hoping this bizarro special is at least a bit of fun.

The half-hour episode airs Oct. 30 at 7:30 p.m. on ESPN 2. It’ll re-air on ESPN 2 at 3 p.m. on Halloween.


Be sure and watch the video showing the beginning of the show.

 

[riz]

Gotta give Disney credit for figuring out a long, long time ago, where the demographic they're looking to reach is residing.

 

[JoshB]

But, at least Disney is actually putting the license to good use, instead of letting it sit on the shelf. Here’s hoping this bizarro special is at least a bit of fun.

Ughhhh they are currently in the process of making a new trilogy... so how is that just sitting on the shelf even without this special that no one will care about or watch?

 

[bama alum]

Wished Chewy would've stomped a mudhole into her...