BAMANEWSBOT
Staff
The universities have evenly split royalties since registering the logo in 2000.
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Rivals on the football field, Alabama and Auburn profit together off it by jointly owning the "Iron Bowl" trademark.
The universities have held the trademark since 2000 to the Iron Bowl logo, which has been used on clothing and caps. Seventeen companies are licensed to use the Iron Bowl trademark, although that number often changes.
Alabama and Auburn evenly split the royalties from Iron Bowl merchandise. Auburn said it generated approximately $11,000 in Iron Bowl gross royalties in 2012-13. Both universities and Collegiate Licensing Company enforce the trademark.
The name Iron Bowl comes from Birmingham's role in the steel industry. Alabama and Auburn used to annually play at Legion Field in Birmingham.
The annual football game isn't the only Iron Bowl with a trademark.
Darryl Fuhrman, a former Alabama walk-on football player, applied for the trademark "Lettermen of the Iron Bowl" in February. The application says Lettermen of the Iron Bowl provides "charitable services, namely, mentoring of needy youth, homeless, victims of natural disasters, severely injured service men and women in the field of social justice."
In May, an Asian restaurant applied for the mark "Iron Bowl" in which the letter "O" of the word "bowl" contains a pair of chopsticks, bread and three curved lines representing smoke. The mark was published for opposition in October. A website for Iron Bowl Restaurant says the restaurant opens in 2014 in Norcross, Ga.
* Read about how aggressively University of Alabama defends trademarks
* Read about Auburn coach Gus Malzahn tryng to trademark "Hurry Up No Huddle" phrase
Read More Here...
Rivals on the football field, Alabama and Auburn profit together off it by jointly owning the "Iron Bowl" trademark.
The universities have held the trademark since 2000 to the Iron Bowl logo, which has been used on clothing and caps. Seventeen companies are licensed to use the Iron Bowl trademark, although that number often changes.
Alabama and Auburn evenly split the royalties from Iron Bowl merchandise. Auburn said it generated approximately $11,000 in Iron Bowl gross royalties in 2012-13. Both universities and Collegiate Licensing Company enforce the trademark.
The name Iron Bowl comes from Birmingham's role in the steel industry. Alabama and Auburn used to annually play at Legion Field in Birmingham.
The annual football game isn't the only Iron Bowl with a trademark.
Darryl Fuhrman, a former Alabama walk-on football player, applied for the trademark "Lettermen of the Iron Bowl" in February. The application says Lettermen of the Iron Bowl provides "charitable services, namely, mentoring of needy youth, homeless, victims of natural disasters, severely injured service men and women in the field of social justice."
In May, an Asian restaurant applied for the mark "Iron Bowl" in which the letter "O" of the word "bowl" contains a pair of chopsticks, bread and three curved lines representing smoke. The mark was published for opposition in October. A website for Iron Bowl Restaurant says the restaurant opens in 2014 in Norcross, Ga.
* Read about how aggressively University of Alabama defends trademarks
* Read about Auburn coach Gus Malzahn tryng to trademark "Hurry Up No Huddle" phrase
