1CrimsonTider
Member
They're still bleeding. 10 years ago they were 100 million strong for subscribers and now have lost 25% of that base: end of year 2021 with 750 million.
Mash for more.
How low will it go? We don’t know. There seems to a consensus that sports is helping to set a floor in the number of cable and satellite households out there and that consensus appears to be that around 50 million subscribers is the floor. Assuming that’s right then in the space of about twenty years ESPN’s business will have been cut in half, from 100 million cable and satellite subscribers to 50 million subscribers. That is, what projected to be a $12 billion a year business will become a $6 billion a year business in the next five years.
Mash for more.